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GA4 data note: These stats are sourced from GA4 and may not be 100% accurate. Refunds are not reflected — if a refund was issued, it still counts as revenue here. Sales Console may show different numbers for this reason.
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Organiser Paid Traffic Audit — paid traffic performance per event sourced from GA4. Shows how many users saw, clicked, and purchased after a paid ad. Use it to find zero-conversion waste, budget burners, and hidden conversion gems across your organiser portfolio.
Audit Table
Raw Data
Organisers
Resolved
Data scope:
Paid Social
Paid Search
·
Excluded:
_CC_
_PC_
ATR
dynamic
Brand Campaign
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